PARSHIPLOVETOPIA
This project leverages AI to imagine a parallel universe where love changes everything, from everyday life to every aspect of society. With vibrant visuals and engaging storytelling, „Lovetopia“ showcases Parship’s mission to inspire more love and humanity in the real world.
The main goal of this Motion Design project was to explore innovative workflows that integrate AI-generated (KI) elements into the video FX and compositing pipeline.
Client:
Parship
Studio:
27 Kilometer Entertainment
Job:
Motion Design, Compositing
Tools:
After Effects, Midjourney, Adobe Firefly, Runway
WORKFLOW BREAKDOWNGREENSCREEN WITH KI FOOTAGE
The main character was filmed in front of a greenscreen, while the entire environment – including the sky and clouds – was generated using AI tools. The clouds and skies were first created in Midjourney and then animated and enhanced with Runway, resulting in a seamless fusion of design, animation, and AI-driven creativity within the motion design process.
MAKING OFLOVE COLLAGE
The creative briefing for this shot was to design a love collage composed of portraits of diverse people, celebrating individuality and connection through visual design. All images were AI-generated using Midjourney, forming the aesthetic foundation of the piece. This scene is a strong example of how camera-captured footage can seamlessly merge with AI-generated visuals through expert motion design, animation, and compositing – demonstrating how modern AI-driven workflows expand the creative possibilities in contemporary design and visual storytelling.
MAKING OFLOVE BALLOONS
This shot is a great example of combining AI-generated imagery with CGI elements. The entire scene was built from scratch, starting with an AI-generated still image of a sky. Using Photoshop’s generative fill, the image was expanded into a panoramic composition, allowing seamless integration and animation of AI-created heart balloons in a cinematic way. The sky was brought to life using Runway, while camera and balloon animations were completed in After Effects. A perfect showcase of motion design, compositing, and AI-enhanced creativity — motion design with KI at its best.
